GIVETOLIVE is a volunteer organization dedicated to ending illness and disease by inspiring people to lead healthy lives through exercise, altruism and achievement. It was founded within the walls of Energy Atlantica in 2007 by CEO Todd McDonald and his wife Ashley Ward.
GIVETOLIVE has grown to include four main events – THE BIG SWIM, THE BIG RIDE, THE BIG CHILL and THE BIG WELCOME. Watch this video to learn more about how GIVETOLIVE came to be, or visit the GIVETOLIVE website to learn more about each event.
Todd McDonald, CEO Energy Atlantica and Co-Founder of GIVETOLIVE
"Brigadoon Village has been able to grow our program services to children and families living with chronic illness directly because of the support of the team at Energy Atlantica and GIVETOLIVE. I have never encountered a group so willing to give of their time to engage and execute on their plans to make the place where they live better. Their commitment to their community embodies the values of their leadership and we feel tremendously fortunate to call them a partner and friends!”
“I’ll never forget the moment when Todd came out of the water at the end of the very first BIG SWIM after swimming across the Northumberland Strait that first time. It was such a proud moment for us all.”
"One of my favourite GIVETOLIVE memories is the very first BIG RIDE when we went to Austin, Texas with 60 people. I started off only knowing 12 of them, but it didn’t take long for that to change. It was the longest ride I’ve ever done. It was super scary and awesome at the same time.”
“I love hearing about the motivation behind why our event participants are there. They’re always so very inspirational. My own personal moment came when my feet touched the sand on the PEI side after completing my first BIG SWIM with my family (and my extended GIVETOLIVE family) there to greet me.”
”Energy Atlantica through GIVETOLIVE has been one of the Canadian Cancer Society’s strongest supporters here in Nova Scotia. Their volunteers and participants have the winning combination of determination to give back and drive to live life to the extreme. We applaud their commitment to supporting physical activity and are proud to partner with such an amazing group of people.”